The advertising banners in the shop window promise wonderful things.
Madrid, Kairo, Florida, Arizona, Pisa, Boston...you read it and start dreaming about white sandy beaches, vibrant city life and breathtaking sights.
And all for well under a 100€!
Two guys walking by can´t believe their luck
"Look, Florida! And for only 39,95!!! Woooow!!! Or even Bali!"
"Mate, those are shoes not holidays"
They had just walked past the little Birkenstock shoe shop that existed for years round my corner.